Clive Thompson has an interesting article in Wired this month about today’s “real-time Web,” which is changing the playing field for traditional search engines such as Google, Bing, Ask.com, et al; and at least for now, creating a market-changing opportunity for real time search engines such as Tweetmeme, OneRiot, Topsy, Scoopler, and Collecta.
For example – Google‘s PageRank algorithm in part measures which sites have the most links pointing to them, but also a really good job of identifying/filtering out website spam; whereas real time search engines track “trending topics,” which may or may not include web spam; but also offer searchers today’s news and topics as they are right now, not as they were crawled and cached one or more weeks ago.
Read the complete article here.
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